What solution allows contact center agents to view customer location on the Account Record?

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The solution that allows contact center agents to view customer location directly on the Account Record is achieved through a mashup integration on the Account page to a third-party mapping service. This method enables real-time access to mapping and location data without requiring agents to leave the Salesforce interface. By integrating a third-party mapping service, agents can easily visualize customer locations, providing context and enhancing their ability to serve customers effectively.

This integration can typically leverage APIs from mapping services to display interactive maps, allowing agents to zoom in, get directions, or view geographical context. Such functionalities enhance the overall efficiency of the agents, as they have crucial location data at their fingertips while handling customer interactions. This setup supports a more seamless workflow within the Salesforce environment, improving both the agent experience and customer satisfaction without needing cumbersome workarounds or additional applications.

The other options presented do not effectively integrate the mapping service in a way that enhances the agent's immediate workflow or experience within Salesforce. For example, an outbound message to a middleware platform might not provide instantaneous access, a Web Service call-out requires more complex backend interactions, and a custom tab of type URL may not offer the interactive capabilities that a mashup provides.

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